Join H&B on the Embellishment Technology Tour at PRINTING United 2025
- Harris & Bruno
- Sep 24
- 2 min read
Print is no longer just about ink on paper. Today, embellishment is transforming the way brands connect with customers, creating tactile, visual, and emotional impact that elevates print far beyond the ordinary. That’s why we’re excited to announce that H&B will be a sponsor and featured partner on the Embellishment Technology Tour at PRINTING United Expo 2025.
This guided experience, powered by Taktiful, is your front-seat pass to the most exciting advancements in finishing technology. Whether you’re a printer, designer, or brand, the tour offers a chance to explore breakthrough applications and gather insights that can help your business grow.
Why the Embellishment Technology Tour Matters
The Embellishment Technology Tour shines a spotlight on the techniques and technologies that add real value to print. Led by industry experts, it allows participants to see live demonstrations, collect samples, and understand how these processes integrate into everyday workflows.
Embellishment is not just about visual appeal. It elevates perception, strengthens brand impact, and supports premium pricing strategies. Experiencing these effects in person moves printers and creatives from curiosity to confidence, inspiring new ways to differentiate in a crowded market.
What You’ll See from H&B at Booth 5321
At H&B we’ve built our reputation on delivering premium coating and finishing technologies trusted by leading OEMs and printers worldwide. On the tour, you’ll learn about our ZRX Digital Embellishment Press, which can flood coat, spot coat, and foil stamp in a single pass, even on uncoated media. You’ll see exclusive tactile effects like xMatte, delivering an embossed look and feel without dies or added steps. We’ll also share coating innovation (one of the original embellishment formats) from our ZRW and ZR Gen2 platforms, bringing reliability and speed to both sheetfed and web environments. And of course, you’ll get to see plenty of samples that show how embellishment transforms everything from packaging to marketing collateral. We’ll be ready to share best practices and answer your questions about how to integrate embellishment into your workflow in a way that adds value without adding complexity.
How to Join the Tour
The Embellishment Technology Tour takes place October 22-24, 2025 at PRINTING United Expo in Orlando, Florida. Spaces are limited, and tours sell out quickly. Reserve your spot today to make sure you don’t miss out.
See You in Orlando
The Embellishment Technology Tour is the place to be if you want to explore the future of print finishing. We’re thrilled to be part of this experience and to show how H&B is pushing innovation forward with solutions that make embellishment faster, smarter, and more accessible. Join us on the tour and let’s make print unforgettable!
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